Business owners of Arcade FEC’s are well aware that there are so many ways to play classic games. From the “cheats” unlocked in games over the years to the ever expanding roster of new arcade experiences— there’s still nothing like the thrill of beating your favorite boss. That’s why we’re such a fan of Games Done Quick (GDQ), which is a series of charity video game marathons, featuring high-level gameplay by speedrunners raising money for charity. From harnessing well-known “cheats” to finding new ways to break whatever game they’re playing— watching the weeklong event truly harnesses the joy of seeing so many ways to play.
One of the best parts of running golf FEC’s is being able to offer golf aficionados at all levels of experience the thrill of competition every time they play. From managing tee sheets to being able to offer one-of-a-kind events, at Clubspeed, we work with golfing facilities all around the world to build unforgettable gaming experiences. As big fans of the sport, we’re as excited as our FEC clients watching the Masters tournament, not only the matches, but in following the fantasy virtual space as well. As a part of this past Masters tournament, Masters released Masters Fantasy, much like fantasy football, which was a free-to-play virtual experience that allowed users to casually compete against friends, family, and the world to make a winning Masters roster. Users earned and lost points based on how well their chosen players performed, with some of the top players of this virtual experience winning exclusive, branded prizes.
Topics: POS, Customer Experience, Mobile App, FEC, Website Marketing, Customer Retention, Clubspeed, Activity Center Software, Marketing, Loyalty Programs, Club Booking, analytics, golf, masters, golfing
Now more than ever before, people are ordering ahead grocery and meals at unprecedented levels. Even as more people get vaccinated and COVID-19 restrictions lessen, people will likely still gravitate towards the convenience of ordering all manner of things online, including food and beverage pickup. In Shopify’s study on some of the new trends in 2020, 52% of buyers reported that they’ve shifted more of their spending online during the pandemic. Part of that increase has been in online pickup for takeout or delivery, which is likely to continue. According to a study conducted by US Foods, the average person uses 2 delivery apps and uses them 3x a month, spending an average of $8.50. For vendors all around the country, whether a standalone restaurant or part of a Family Entertainment Center, those online orders add up. As more FEC’s open back up, it’s a good idea to consider adding the ability to order ahead food on the website or in the app to take advantage of the trend.
Topics: POS, Customer Experience, Mobile App, Registration Kiosk, POS Software, FEC, Website Marketing, Customer Retention, Clubspeed, Activity Center Software, Marketing, Loyalty Programs, Club Booking, analytics
Every FEC is unique, so the way different businesses approach payment and POS can depend on your business's unique needs. From tabletop to portable, to mobile and online ordering— people are used to booking and ordering products in different ways. As Pew Research reports, Americans were already spending upwards of $350 billion annually online, using online booking and services only increased in the midst of the COVID-19 pandemic. In fact, in Shopify’s study on some of the new trends in 2020, 52% of buyers reported that they’ve shifted more of their spending online during the pandemic. As restrictions lessen and more people start seeking out entertainment venues again, people will likely expect to be able to purchase with just as much ease as they were while sheltering in place.
Now more than ever, Family Entertainment Centers are utilizing RFID wristbands not only as “tickets” into the park, but as a way to pay and experience your park in new and exciting ways. From using the bracelets for payments and as tickets to using them to send promotional photos and leaderboards from all the events at the facility, to even tracking the flow of guests in the park— opting into this technology is bringing the FEC experience to the next level.
Are you utilizing contactless check-in and payment in your family entertainment center yet? Not only does it limit contact amid COVID-19 restrictions, but in a world that is increasingly more mobile and online— customers crave making experiences more streamlined with contactless payments.
With smartphones more prevalent than ever and people living increasingly online lives, it is paramount for Family Entertainment Centers to prioritize streamlined, easy-to-use online booking. While, as Pew Research reports, Americans were already spending upwards of $350 billion annually online, using online booking and services only increased in the midst of the COVID-19 pandemic. In Shopify’s study on some of the new trends in 2020, 52% of buyers reported that they’ve shifted more of their spending online during the pandemic and 40% of buyers found that an easy-to-navigate website made their online shopping experience a positive one. Using online booking through Clubspeed allows you to curate a digital experience that matches your park and allows you to meet your customers where they already are: online.
Hermione Granger taught us magic can be conjured with just a swish and flick. One turn of the wrist is all you need to procure a delectable treat or step into your next adventure. It’s how wizards casually do the fantastic and it’s a real-world power you can provide your guests, thanks to RFID wristbands.
2021 is shaping up to be just as weird, if not weirder, than 2020. Where before we were lost in chaos, now we’re waiting in a confusing sort of purgatory. COVID-19 is still out there, showing no intentions of slowing down, while many people try to create a new normal or develop routines both safe and reliable. That leaves business owners (current and potential) stuck in a tricky spot. Is 2021 the right time to move forward with a new venture?
Arcade games are timeless. They continue to delight us well into adulthood and they’ve even earned their own permanent exhibit at the National Museum of Play. Games in nearly any location are always a draw, but for Family Entertainment Centers of all kinds, they’re an absolute win.