What's New @ Clubspeed

Prepare Your FEC for a Successful Q1

Posted by Julie Dunn on 1/7/20 11:31 AM

While the start of the new year is a great time to hit the reset button personally, it’s also an ideal time to reset your business and prepare your family entertainment center (FEC) for the new year ahead. Here are a few tips to start your year off strong and create the momentum you need for success.

Read More

Topics: Trampoline, POS, Trampoline Park, Customer Experience, Customer Service, Employee Training, FEC Software, POS Software, FEC, Customer Retention, Point of Sale

The Biggest Mistakes Activity Centers Make When Sending Automated Emails

Posted by Julie Dunn on 10/11/19 10:03 AM

Utilizing email automation to maintain your existing customer base and grow your business seems simple but there are several things to keep in mind to ensure your communication is as effective as possible. First, let’s consider all of the information you can easily gather from your customer during their initial visit. Whether you run a karting facility, trampoline park or other family entertainment center (FEC), you are able to collect some basic information about your guests when they sign waivers. This data is 'gold' to providing your business with the foundation for strong email marketing campaigns. Let's take a look at the top mistakes to avoid when creating your marketing emails so you can maximize results. 

Read More

Topics: Activity Center, FEC Software, Customer Retention, clubspeed features, Activity Center Software, Email Marketing, Email Automation

How to Get in Touch, Stay in Touch and Grow your Customer Base

Posted by Julie Dunn on 9/26/19 6:41 AM

Sometimes it is the smallest, most basic practices that get overlooked when running your business. When it comes to running an activity center, it’s critical that potential customers can effectively search, view and engage with your brand on the platform of THEIR choice. If your customer searches for your activity center via the internet or social media does your business present a fun, energetic atmosphere with accurate, up-to-date and engaging content? This interaction will likely be their first impression of your business before ever setting foot in your activity center, so make it count. Here is our checklist to convert those searches to paying customers. 

Read More

Topics: Customer Service, Customer Journey, Website Optimization, Customer Retention, karting software

5 Reasons Your Customers Aren’t Coming Back to Your Park

Posted by Ana Wieser on 1/30/19 6:23 AM

You may notice that while you’re doing a decent job of getting customers into your family entertainment center, they aren’t coming back. Business may be good, but acquiring new customers actually costs you more than retaining your current ones; about five times more, according to Forrester research.

Wondering why people aren’t returning after their first visit? It could be one (or more) of the following reasons:

Read More

Topics: Customer Experience, Adventure Center, Activity Center, Facility Management, FEC, Customer Retention

    Scale your business

    Learn how Clubspeed can help grow, manage, and market your business.

    Subscribe to Club Speed's blog and receive:
    • Racing + Trampoline market news and insight 
    • Learn to leverage our technology
    • Increase customers and sales with gamification